Client: Levi's
Project: Levi’s Cut it!

The Levi’s sale was brought to life with the theme 'Cut it!' using the metaphor of 'hair' to communicate the cutting of prices – "no trims, just full cuts!". Storeage's creative input included 'live windows' where customers received free haircuts from professional hair stylists. The successful campaign ran across more than 600 Levi’s® stores Europe-wide, as well as in Asia and Latin America.